Like every other endeavor worth pursuing, learning to write well takes a village. I’m lucky to have an army of support and guidance to lean on as I figure out how to write words people actually want to read. The following are six copywriting lessons I’ve carried with me from high school into my professional career. Lessons I live, work and write by everyday.
Read MoreI don’t believe everything on the internet, but holy smokes do I believe this. Sometime in the last few weeks I ran into an article that said we need to stop calling it “working from home,” and start calling it “at home, trying to work.” So. F’ing. True.
Read MoreWhether you’re a single twenty-something trying to maintain a sense of normalcy in a 300-square-foot apartment, a fiancee testing the waters of what living with your significant other is really like, or a mother of three suddenly balancing full-time work with full-time daycare, you’re feeling the effects of this. We all are.
Read MoreAs a freelancer who is always confined to my home office. I, arrogantly, thought working from home during an international crisis couldn’t be that different than working from home without the crisis. Turns out, when there’s a general feeling of panic in the air, my old tricks start to fall short, so I’ve had to learn to pivot.
Read MoreConfrontation isn’t fun, no matter who you are. Throw in an added layer of Minnesota Niceness — bleeding into passive aggressiveness more than any of us are willing to admit — and confrontation and pushback becomes borderline unbearable. But, when you have employees avoiding confrontation like the plague, it makes for a toxic company culture that allows negative emotions to fester.
Read MoreI quickly realized if I wanted to have any semblance of a career in this world, I’d have to figure out how to do it. It’s been a lot of trial and error and error and error over the years, but I’ve worked a few things out that have helped me bring my brilliance to the storms, or, you know, not be completely paralyzed by them.
Read MoreYou can do anything, but you can’t do everything. “Yes” people are flammable people. They’re the most susceptible to burnout. If you’re a “yes” person—if you struggle saying “no,” advocating for yourself, or setting boundaries—try these tips from burnout expert Lindsey Mackereth, MA, LPCC, LAPC.
Read MoreYou’ve wondered, How much time should I spend on my side gig? How much is too much? Seeking balance between jobs sometimes feels like sacrificing or prioritizing one dream over another. I love being a copywriter, and becoming a yoga teacher was never meant to take away from my dreams of climbing that career ladder.
Read MoreI’ve been asking around for some thoughts on overcoming the awkward, blind date vibes that come along with this mentorship, and a few of the tips I’ve received felt ripe for sharing. So next time you meet with a mentor or mentee, whether it’s part of the MPLS MadWomen mentorship program or not, here are some things you might want to give a try.
Read MoreIt’s almost a guarantee that at some point in your career, you’ll run into a speed bump at work—be it a benefits question, a conflict with a coworker, or salary increase request—that you’d typically bring to human resources. If you don’t have a human resources department, these speed bumps can turn into complete road blocks.
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